Over the greater part of the last year we had the opportunity to develop and execute social marketing strategy for a major US-based fashion footwear retailer. The company (which is

IBM sought a cost-effective and scalable way reach developers and IT leaders via the online properties they frequent, in order to improve the visibility and appeal of IBM events to

Adobe Imagination Challenge The Adobe Imagination Challenge was devised to support the overall Adobe Student Back to School marketing campaign based on three objectives: Broaden the Audience Create Awareness Positively

Ivy Worldwide conducted this survey of SMB* owners/operators via a network of independent bloggers to determine what factors influence the purchasing decisions of these SMB decision-makers. SMB is big business